A Guiding Light
As Originally Posted on VMSD September 26, 2017 Savvy retailers are discovering the advantages of creative illumination, taking a store from a place to shop to a place people actually want to visit. As the world of retail transforms around us, so has the world of lighting design. Here are the latest developments […]
The Restaurant Design Trends You’ll See Everywhere in 2018
High-tech lighting and retro finishes ahead Originally Posted in Architectural Digest December 7, 2017 The rustic-hewn, Anthropologie-inspired era of restaurant design is over, as designers look toward sleek surfaces, rich woods, and greenery to adorn their spaces in the coming year. AD PRO spoke to several masterminds of restaurant design to get their take on […]
When Art and Design Collide: The Conrad Hotel Osaka Takes Luxury Lighting to a New Level
SORAA has always been a fixture in lighting design projects that incorporate strong artistic and design elements. So when world-renowned lighting design firm Worktecht reached out with a new hotel project that needed to blend visual art and design, it was a no-brainer. The Conrad Osaka is a five-star hotel located in the middle of […]
Torchlight Series: Talking About the Importance of Fostering Artistic Talent with Ki Smith – Part 1
During Art Basel, the world-renowned art fair in Miami this past December, we partnered with Superfine!—a fast-growing, hyper-curated art fair that spotlights up-and-coming contemporary artists. As part of our collaboration, we lit up the artwork of Apostrophe Gallery, the iconoclastic art gallery created in 2012 by two NYC-based brothers, Sei and Kei Smith. During the […]
Torchlight Series: Talking Street Art Inspiration and Large-Scale Murals with Max Hodgson
During Art Basel, the world-renowned art fair in Miami this past December, we partnered with Superfine!—a fast-growing, hyper-curated art fair that spotlights up-and-coming contemporary artists. As part of our collaboration, we lit up the artwork of Apostrophe Gallery, the iconoclastic art gallery created in 2012 by two NYC-based brothers, Sei and Kei Smith. We were […]
Torchlight Series: Exploring Color and Light in Art with Charlie Hudson
During Art Basel, the world-renowned art fair in Miami this past December, we partnered with Superfine!—a fast-growing, hyper-curated art fair that spotlights up-and-coming contemporary artists. As part of our collaboration, we lit the exhibit from Apostrophe Gallery (an iconoclastic art gallery created in 2012 by two NYC-based brothers) and spent some time discussing their work, […]
Bringing Your Store to Light: 10 Dos and Don’ts of Retail Lighting
Use these best practice tips when it comes to your next project As the competition between the “virtual”and the “physical” store increases, it is imperative that brick-and-mortar stores outshine the rest. Great lighting design brings in buyers, leads them through the experience, and makes your brand stand out for all the right reasons. Without good […]
12 Things Every Hotelier Should Know About Lighting
Hotel lighting is a complex area and has a huge impact on the finished project. Whether your hotel is an off-charts success or utter disaster can lay on the lighting scheme. You are really best off leaving it to the professionals but if you are determined to go it alone, here are the 12 most […]
The Art of Museum Lighting
Originally Posted Jun 09, 2017, in The Lighting Resource Scott Rosenfeld, LC, IESNA, is a lighting designer at the Smithsonian American Art Museum, part of the world’s largest research and museum complex located in Washington, D.C. The museum is home to one of the largest and most inclusive collections of American art. “Museums really care […]
Torchlight Series: Talking About the Importance of Fostering Artistic Talent with Ki Smith – Part 2
During Art Basel, the world-renowned art fair in Miami this past December, we partnered with Superfine! – a fast-growing, hyper-curated art fair that spotlights up-and-coming contemporary artists. As part of our collaboration, we lit up the artwork of Apostrophe Gallery, the iconoclastic art gallery created in 2012 by two NYC-based brothers, Sei and Kei Smith. […]